What a Balanced Marketing Week Looks Like for a Small Business
A balanced marketing week for a small business means setting aside certain hours each week for marketing while still serving clients. That's what a solid weekly marketing routine looks like. You plan content on Monday, execute throughout the week, and review on Friday. But here's the real secret. If you...
Google Ads on a Shoestring Budget: Setup for Local Biz
Running a local business with a tight marketing budget can feel overwhelming. When you search Google, local business ads from big brands with deep pockets dominate the top spots. As a result, your business sits buried on page three, invisible to people who need what you offer. Note that you...
What’s New in Google Ads: 2025 Updates Every Marketer Should Know
We're witnessing the biggest transformation in Google Ads history. While you were mastering responsive search Ads, Google dropped updates that changed everything about paid search. Now, AI overviews are dominating search results, and new ad formats are emerging in unexpected places. The proof is in the numbers: Google Marketing Live...
Building Homes with Purpose
What if your home could give back to your wallet, your neighborhood, and the planet? That’s the idea behind sustainable architecture. It’s a design approach that is focused on creating spaces that work smarter, waste less, and assist the people who live in and around them. Today’s homes need to...
